Factor[e] is now Parallel

Factor[e] started 19 years ago as a place for creative design professionals to do great work together. We built a successful design agency on this premise and we’re proud of the work that we did in a diverse set of disciplines including branding, print, packaging, web and graphic design.

But times have changed and so have we. We’ve become increasingly focused on a new creative and technological passion: creating amazing digital products. It’s work we love, work we believe in, and work that we’ve proved we excel at.

We’re going all-in on this focus. Along with that comes a new identity: Parallel. It’s a new name but it’s the same team, with a brand that reflects our expertise: working side-by-side with clients to create software that puts people first.

To all of the clients, partners, vendors, friends and family who helped us build Factor[e] into one of Hamilton’s most recognized brands, thank you. We couldn’t have done it without you and we’re very grateful for your support and encouragement. We’re excited about what the future holds for Parallel and look forward to the opportunity to tell you more about what we’re doing.


Tyler Cowie Adrian Duyzer

Tyler & Adrian